Marketing Communications Definitions
Marketing communication (MC) is the only way for companies to move products, services, and ideas from manufacturers to end users. Makes and maintains interaction with customers, prospects, retailers, and stakeholders. Marketing communication has a mix in which advertising and sales…
Golf: instantly heal the optical illusion caused by your cut
Would you like to know the optical illusion that causes your golf slice and cure it instantly? Or, would you like to spend the rest of your life reading golf books, magazines and videos and using imbecile “Tin Cup” gadgets…
Different types of online advertising
There are different types of online advertisements that try to grab our attention on the Internet. While some prove to be effective, the others tend to annoy visitors. What form of advertising should you follow to drive more traffic to…
Tourism in Western Europe: a collection of case histories
Richard Voase offers an interesting collection of case studies on the development of tourism in Western Europe. The case studies are well organized into three thematic areas based on political, economic and socio-cultural contexts. The collection of stories communicates changes…
Definition of Marketing Mix – Product, Price, Place and Promotion
Getting the right marketing mix for your product or service means you’re covering all the important bases of your marketing campaign. Here is a definition of the marketing mix and a description of its main components. The term marketing mix…
Effective Yellow Pages Ad Design: 8 Steps to Ensure Your Success
If your phone stopped ringing, would your business be in issue? That is my usual response to businessmen who ask me if “handing out money to the Yellow Pages every month” is still a wise investment. If customers don’t they…
How to improve your communication with your family
The issue of your communication with your family as part of how you relate to them is one of the most important aspects influencing all of your relationships. In the next article, we’ll look specifically at ways to improve the…
The pros and cons of online and traditional education
Today, online education has become more than a cheaper and less time consuming alternative to traditional or face-to-face education. Today, online bootcamps provide students with programming and design skills that will take less time compared to the usual college environment….
Financial Crisis in Jamaica – Shortage of Foreign Exchange
The financial crisis, crime, unemployment and earning much-needed foreign exchange are the main concerns of the Government of Jamaica at this time. According to the latest report from the International Monetary Fund (IMF), Jamaica is on the road to recovery…
Importance of block lettering and its construction process
Block lettering is a general term used to describe all lettering styles that are drawn or constructed. They are built to specifications using squares or blocks. A young designer or student can use a piece of paper with the squares…
Recent Comments