Not many years ago, a software tool called “data mining” spread rapidly through the trading world. The hypothesis was this: Collect every little piece of business-related information you can get your hands on, put it into a database, and make business judgments accordingly. In fact, it’s a smart idea: the more informed you are, the better. However, a lot of effort, since you could think of reaching the highest additional earnings of the final result of… 10%. wow. 10%.

The missing point here is: if businesses just got their customers’ names and addresses, reached out to them with emails, postcards, faxes, etc. for more repeat sales, the bottom line will increase close to 300% or more. That sounds incredibly easy! But the intellectuals who popularized data mining completely missed it. The reality is that you need to do both the simple and the complicated… 310%, which is better than 300%! However, on the way to get there, you must first execute the apparent and basic things.

The same logic applies to attraction. The night before I watched a documentary about the art of attraction. He talked about the chemicals within the individual brain, facial features, body odors, and other complicated things that played a role in attraction. Except, it didn’t address the easiest thing: attraction can be created by controllable and learnable male behavior, and it can be eliminated by male behavior. Also, both sets of behaviors are not that complex. Put on your best sassy-guy smile and lightheartedly banter with a woman will get you a lot more than just looking for women who may be giving off “populences” because they’re ovulating and more likely to be in the mood to be attracted to men. .