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Progressive Insurance Company Background and Success Story

Progressive Insurance Company is in the news. Because? Just because of their progressive insurance commercial that has this beautiful brunette playing Flo, the cashier at the store.

Without Flo, or Stephanie Courtney, would people outside of the US, and even those in the US, start reading more about Progressive Insurance Company?

It is absolute brilliance of Progressive to single out the girl. People from all over the world are now familiar with this company on the other side of the world. If Progressive Insurance Company intends to go global, they are definitely doing their marketing in the most innovative and subtle way.

And so, for the benefit of all those unfamiliar with the company, but tremendously in love with Flo, here’s a little background… about the Progressive automobile company.

Progressive Insurance Company is an auto insurance company that compares auto insurance from other providers to yours. They provide a comparative analysis for insurance on motorcycles, RVs, trucks, cars, and just about anything else you can get insurance on.

Started in 1937, Joseph Lewis and Jack Green created today’s #1 auto insurance website. His dream was to be able to provide affordable security and insurance to car owners. They were the first to offer installment payment schemes to their clients. This was an innovative way to protect vehicle owners in a cheap and affordable way.

After almost 15 years, they were so successful that they were able to upgrade their offices and move to downtown Cleveland. Progressive’s growth has been steady and amazing. Stable because they were able to withstand any external threat in the industry, and amazing because they kept improving their system, never once stopping in their dream of being the most trusted insurance company in the United States.

Today, Progressive Insurance Company continues to be a driving force in the auto insurance business. Its motto, offer customers the products and services they want, when they want it.

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