Many people say that they want to get more clients. But more often than not, they’re not focusing on the critical components that would give them the fastest path to cash.

The hard truth is that all the talk about “leverage” and “passive income” sounds good on paper, but unless you have a clear message and a loyal following (which you get by having a clear message, knowing where to find your people, and spend the time to build a relationship), selling five spaces in a $200 show isn’t going to do much.

Here’s what you need to do to get customers fast:

one. Who are you? Who are they?

Find your voice, nail your message and define your niche so you can get in front of the right prospects with the right message that resonates with them and makes them feel connected to you.

You have to dig deep to find YOUR message, not me, too bland, but something you can stand behind and want to be known for.

Defining your niche really means knowing your ideal customers from the inside out. You need to know what your emotional triggers are and how you can reach them (ie get attention). Knowing your niche also means that you know where to find your potential customers.

2. Your confidence

Learn how to confidently tell potential customers “what you do and how you do it” so your ideal customers can understand the value you provide. When I work with my clients, the process of designing their signature system is very powerful.

If you falter and stammer when telling potential clients how you deliver results, would you expect them to trust you to work with you?

This signature system also reports directly to your top-tier private program/package, giving you an offer you can sell immediately.

3. Opportunities to “make money”

Design a profit pyramid/sales funnel to map out various price points through which your clients can engage with your work, in formats that harness their passion and genius. This can maximize the number of customers you get by offering a variety of products and services.

Don’t feel like you have to create two dozen things to offer; that would only confuse your customers (and the confused mind says no!) Plan some solid offers, starting with the 1:1 bundle that you can sell right away – and drop them one at a time according to your marketing schedule.

4. Sell like you mean it

Master your sales conversation so customers sign up with you. After all, you can do all the marketing and get all the leads, but if you’re not closing the deal, you’re not making any money.

The money mindset behind this sales conversation is a very important component – ​​it gives you the right confidence, edge, and energetic focus to succeed in the session.